Oct 8, 2024
Have you ever wondered how a clear pricing and offer strategy could transform your business profitability?
In this episode Life After Corporate, guest expert Celi Arias discusses this crucial topic, emphasizing metrics like "time to value" and the often-overlooked profit margins. Celi, the force behind "Grown Ass Business," shares her journey from a corporate luxury brand partnerships executive to a top coach, renowned for her proprietary "Get Ahead in Business" methodology. She highlights the pitfalls of scalability issues and the vitality of strong systems and foundations in business. With her humorous, action-focused approach, Celi tells us how understanding key business systems can lead to tripled revenue, greater confidence, and balance in personal and professional life.
Are you truly ready to scale by addressing the foundational gaps in your business model? Then Let’s go!
[00:05- 12:29] Importance of a Clear Pricing and Offer Strategy
Avoid randomly setting prices without understanding market demand.
Value clarity in pricing to ensure offerings are profitable.
Discusses the concept of "time to value" and delivering results quickly.
upcoming 4-hour workshop for developing effective pricing strategies. (Link below)
[12:30 -25:14] Celi Arias' Unique Business Approach
Created a course to provide structured answers and solutions.
Transitioned from free coaching to securing a head coach role amidst personal challenges.
Highlights the importance of leveraging strengths in job roles.
Shares her proprietary "Get Ahead in Business" methodology focusing on key growth systems.
[25:15 - 36:22] Overcoming Common Business Mistakes and the Importance of Strong Foundations
Many owners focus on advanced strategies before stabilizing their business.
Discusses the overlooked importance of knowing profit margins.
Warns about scalability issues arising from poor financial awareness.
Advocates for simplifying complex processes using effective systems.
[36:23 - 39:50] Marketing Strategy, Product-Market Fit, and Thriving in Uncertain Times
Importance of understanding the process behind strategies, like webinars.
Highlights the common oversight of skipping product-market fit.
Stresses emotional understanding of consumers for compelling marketing content.
Advice on avoiding panic-driven decisions, focusing instead on genuine customer needs.
Connect with Celi Arias
Website: grownassbusiness.com
Insta: @celigrowsbusiness
LinkedIn: linkedin.com/in/celiarias
The Money’s on the Table Pipeline
The Money's on the Table (celiarias.com)
***My friend Celi Arias is hosting a killer Profitable Pricing Workshop called Pricing On Purpose https://go.celiarias.com/pricing-profits that you don't want to miss. Position your offers with pricing that fuels profitable growth & maximum revenue
If you're ready to eliminate any doubts about your offer and pricing strategy and you're ready to structure your business for growth, this is for you.
Celi's the real deal - she's helped countless clients
triple their income and build businesses they love.
Here are the details:
Pick a date that works for you: Oct 12th or Oct 18th
Top Takeaways:
Uncover Hidden Profit Leaks
Price Your Offers For Maximum Impact
Create A Pricing Strategy That Attracts Dream Clients
Click here to save your spot for Pricing On Purpose https://go.celiarias.com/pricing-profits
Trust me, this is worth the 4 hours of your valuable time.
Go to https://lifeaftercorporatepodcast.com/ for all episodes
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Tweetable Quotes:
“With a clear pricing strategy and a good advert that delivers. This is like my little hashtag or asterisk at the bottom of an ad. This will work if you have a clear offer strategy and a clear pricing strategy that's profitable…. Celi Arias on pricing strategy
“You are approaching everything you do from your zone of genius, from your strengths, and from your skill set, and from what you know, which is awesome and beautiful and great, and will get you to a certain place where you hit this invisible ceiling. And that is where you need to understand how business actually works and what grows a business”...Celi Arias on growing a business
**TRANSCRIPT AVAILABLE UPON REQUEST**
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