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Life After Corporate


Dec 28, 2021

Welcome back to another episode of Life After Corporate! 

[00:01 - 02:36] Opening Segment

  • Welcome to the podcast! 
  • I introduce our topic for today
  • Why 75% of new businesses fail

 

[02:37 - 09:13] Launching a Business? 5 Steps to 6 Figures

  •  Step 1: Set aside funds
    • How much should you have in store?
    • What if you haven’t left corporate?
    • Hire expertise
  • Step 2: Find the market gap
    • Are the people willing to invest in your business?
  • Step 3: Get proof
    • Why do you have to test the market?
    • Step up your game, don’t settle for the average
  • Step 4: Price your services on impact-value
    • How should you price your expertise?
    • Do not undercharge
  • Step 5: Have a practical path
    • Clarity and consistency are key
    • A repeatable conversion strategy
  • Keep it super simple
  • The Expert’s Pricing Calculator 

 

[09:14 - 10:47] Closing Segment 

 

Tweetable Quotes:

“Without a gap, you don't really have a business, you just have a business idea” - Deb Boulanger

“Set your vision, set your values, do your vision board, set your goals for the coming year, set your intentions for success.” - Deb Boulanger

“The more complex you make your business model or marketing strategy, the more difficult it is to scale.” - Deb Boulanger

 

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